IBM Unica Campaign Online Training Objectives
- IBM Unica Campaign is a marketing automation platform that helps businesses create and manage marketing campaigns across multiple channels, such as email, social media, and mobile devices.
- IBM offers various online courses related to the Unica Campaign, which can be accessed through their official website or through online learning platforms.
- These courses cover topics such as campaign planning, campaign creation, segmentation, data manipulation, and reporting.
- Introducing the features and capabilities of IBM Unica Campaign software.
- Teaching participants how to plan, design, and execute marketing campaigns using IBM Unica Campaign.
- Providing hands-on training on how to use the various components of IBM Unica Campaign, such as segmentation, offer management, and response tracking.
- Overview of IBM Unica Campaign and its key features
- Campaign management and execution
- Data management and segmentation
- Creating personalized content and messaging
- Channel integration and management
- Artificial Intelligence and Machine Learning: AI and machine learning are already transforming industries such as healthcare, finance, and logistics, and they are expected to continue to have a significant impact on the tech industry in the future.
- 5G Technology: With the introduction of 5G networks, we can expect faster internet speeds, lower latency, and more reliable connections, which could have far-reaching implications for industries such as healthcare, education, and entertainment.
- IBM Unica Campaign is a popular marketing automation software used by many companies, so there may be a demand for online courses that teach how to use it effectively.
- You can try researching online to see if there are any available courses or inquire with IBM or third-party training providers to determine the current demand.
- Obtain access to IBM Unica Campaign: To practice IBM Unica Campaign, you will need to obtain access to the software. You can get access by signing up for a trial version, or by subscribing to the software.
- Learn the basics: Once you have access to IBM Unica Campaign, you should start by learning the basics of the software. You can do this by going through the online course material provided by IBM.
- Marketing Automation Specialist: This role involves creating and executing marketing campaigns using IBM Unica Campaign, analyzing campaign performance and optimizing campaigns based on insights.
- Campaign Manager: This role involves managing end-to-end marketing campaigns, developing campaign strategy and execution plans, collaborating with cross-functional teams, and ensuring campaign effectiveness and ROI.
- Creating targeted customer segments: You'll learn how to identify and segment customers based on different criteria such as demographics, behavior, and preferences.
- Designing multi-channel campaigns: You'll learn how to create campaigns that engage customers through multiple channels such as email, SMS, social media, and direct mail.
- Learning the basics of the IBM Unica Campaign software: The course provides a comprehensive introduction to the software and its features, making it ideal for those who are new to the tool.
- Enhancing marketing skills: The course teaches how to create and execute effective marketing campaigns, including segmentation, targeting, and personalization.
- Flexibility: The course is entirely online, which means you can take it from anywhere at any time. You can study at your own pace, according to your own schedule, without having to worry about missing classes or falling behind.
- Comprehensive Coverage: The course covers all the key aspects of IBM Unica Campaign, from installation and configuration to advanced features and functionality. You'll gain a deep understanding of the tool and how to use it to develop effective marketing campaigns.
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A professional application developer is an irreproachable source code creator of the software. Technoscientifically, application developers involves in the end-to-end software development life cycle. They create, test, deploy, and help to upgrade software as per the requirement of clients. They are often rewarded with substantial pay raises as shown below.
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Annual SalaryHiring Companies
Skills You Will Gain
- Big Data, HDFS
- YARN, Spark
- MapReduce
- PIG, HIVE
- Mahout, Spark MLLib
- Solar, Lucene
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Online Classroom Batches Preferred
No Interest Financing start at ₹ 5000 / month
Corporate Training
- Customized Learning
- Enterprise Grade Learning Management System (LMS)
- 24x7 Support
- Enterprise Grade Reporting
IBM Unica Campaign Course Curriculam
Trainers Profile
Trainers are certified professionals with 11+ years of experience in their respective domains as well as they are currently working with Top MNCs. As all Trainers from IBM Unica Campaign Course Online Training course are respective domain working professionals so they are having many live projects, trainers will use these projects during training sessions.
Pre-requisites
Following is sufficient for basics of IBM Unica Campaign technologies :
Syllabus of IBM Unica Campaign Online Course Download syllabus
- The IBM Unica Marketing Platform
- Navigation and Login
- Other Menu and Page Features
- Integrated Marketing
- Creating flowcharts
- Table and table catalogs
- strategic segments
- The selection process
- Process status indicators
- The segment process
- The sampling process
- Building Queries
- Why Use Derived Fields?
- User Variables
- Derived Fields
- Snapshot Process
- Table Mapping
- The Response and Offer Life Cycle
- Offer Attributes
- Offers and Offers Versions
- Offer Concepts
- The Offer – Response Cycle
- Treatments and Treatment Codes
- Contact History Concepts
- Offer Assignment Flow
- Introduction Campaign
- Campaign Architecture & System Requirement.
- Type of Process Boxes
- Contact List Generation, Response Tracking.
- Data Selection and Manipulation
Request more informations
Phone (For Voice Call):
+91 89258 75257
WhatsApp (For Call & Chat):
+91 89258 75257
Industry Projects
Career Support
Our Hiring Partner
Request more informations
Phone (For Voice Call):
+91 89258 75257
WhatsApp (For Call & Chat):
+91 89258 75257
Exam & Certification
- Participate and Complete One batch of IBM Unica Campaign Training Course
- Successful completion and evaluation of any one of the given projects
- Complete 85% of the IBM Unica Campaign course
- Successful completion and evaluation of any one of the given projects
- Oracle Certified Associate (OCA)
- Oracle Certified Professional (OCP)
- Oracle Certified Expert (OCE)
- Oracle Certified Master (OCM)
- Learn About the Certification Paths.
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