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IBM Unica Campaign Online Training

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Our IBM Unica Campaign Online Certification Course teaches you all you need to know about Unica Campaign, an industry-leading software platform for corporate marketing automation and real-time client personalization. The course focuses on the fundamental features of Unica Campaign and how to utilize them to reach and engage consumers more effectively. It discusses segmentation and targeting, campaign management, analytics and reporting, and integrating Unica with other marketing and analytics systems.

Course Duration

Hrs

Live Project

Project

Certification Pass

Guaranteed

Training Format

Live Online (Expert Trainers)
WatchLive Classes
Course fee at
₹16000

₹21000

Professionals Trained

Batches every month

Placed Students

Corporate Served

Overview of IBM Unica Campaign online course

The IBM Unica Campaign course teaches you all the concepts of this campaign management software, from the fundamentals to the advanced level, using practical examples. Through hands-on sessions with real-time use cases and projects, you will become proficient in IBM Unica Campaign basics, data selection and manipulation, data refinement and output, and so on. Enroll now to become certified.

Learn and advance your career with our IBM Unica Campaign online course:

  • Our IBM Unica Campaign Training course aims to provide high-quality instruction that combines fundamental knowledge of core concepts with a hands-on approach.
  • IBM Unica Campaign is a campaign management programme. Unica provides a graphical user interface for planning, implementing, and calculating customer-driven communication across all marketing platforms.
  • Our course covers all of the key concepts, including key fundamentals of IBM unica campaign core concepts, the unica campaign tool, creating a flow chart, cell management, troubleshooting, and so on.
  • During training, you will also be able to work on two real-world projects that will assist you in earning the IBM Unica Campaign Certification.
  • Exposure to current industry use-cases and scenarios will assist learners in scaling up their skills and performing real-time projects using best practises.
  • Completing the course and receiving certification validates your expertise in growing mission-critical services efficiently, reliably, and cost-effectively.
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IBM Unica Campaign Online Training Objectives

  • IBM Unica Campaign is a marketing automation platform that helps businesses create and manage marketing campaigns across multiple channels, such as email, social media, and mobile devices.
  • IBM offers various online courses related to the Unica Campaign, which can be accessed through their official website or through online learning platforms.
  • These courses cover topics such as campaign planning, campaign creation, segmentation, data manipulation, and reporting.
  • Introducing the features and capabilities of IBM Unica Campaign software.
  • Teaching participants how to plan, design, and execute marketing campaigns using IBM Unica Campaign.
  • Providing hands-on training on how to use the various components of IBM Unica Campaign, such as segmentation, offer management, and response tracking.
  • Overview of IBM Unica Campaign and its key features
  • Campaign management and execution
  • Data management and segmentation
  • Creating personalized content and messaging
  • Channel integration and management
  • Artificial Intelligence and Machine Learning: AI and machine learning are already transforming industries such as healthcare, finance, and logistics, and they are expected to continue to have a significant impact on the tech industry in the future.
  • 5G Technology: With the introduction of 5G networks, we can expect faster internet speeds, lower latency, and more reliable connections, which could have far-reaching implications for industries such as healthcare, education, and entertainment.
  • IBM Unica Campaign is a popular marketing automation software used by many companies, so there may be a demand for online courses that teach how to use it effectively.
  • You can try researching online to see if there are any available courses or inquire with IBM or third-party training providers to determine the current demand.
  • Obtain access to IBM Unica Campaign: To practice IBM Unica Campaign, you will need to obtain access to the software. You can get access by signing up for a trial version, or by subscribing to the software.
  • Learn the basics: Once you have access to IBM Unica Campaign, you should start by learning the basics of the software. You can do this by going through the online course material provided by IBM.
  • Marketing Automation Specialist: This role involves creating and executing marketing campaigns using IBM Unica Campaign, analyzing campaign performance and optimizing campaigns based on insights.
  • Campaign Manager: This role involves managing end-to-end marketing campaigns, developing campaign strategy and execution plans, collaborating with cross-functional teams, and ensuring campaign effectiveness and ROI.
  • Creating targeted customer segments: You'll learn how to identify and segment customers based on different criteria such as demographics, behavior, and preferences.
  • Designing multi-channel campaigns: You'll learn how to create campaigns that engage customers through multiple channels such as email, SMS, social media, and direct mail.
  • Learning the basics of the IBM Unica Campaign software: The course provides a comprehensive introduction to the software and its features, making it ideal for those who are new to the tool.
  • Enhancing marketing skills: The course teaches how to create and execute effective marketing campaigns, including segmentation, targeting, and personalization.
  • Flexibility: The course is entirely online, which means you can take it from anywhere at any time. You can study at your own pace, according to your own schedule, without having to worry about missing classes or falling behind.
  • Comprehensive Coverage: The course covers all the key aspects of IBM Unica Campaign, from installation and configuration to advanced features and functionality. You'll gain a deep understanding of the tool and how to use it to develop effective marketing campaigns.
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Top Companies Placement

A professional application developer is an irreproachable source code creator of the software. Technoscientifically, application developers involves in the end-to-end software development life cycle. They create, test, deploy, and help to upgrade software as per the requirement of clients. They are often rewarded with substantial pay raises as shown below.

  • Designation
  • Annual Salary
    Hiring Companies
  • 4.75L
    Min
  • 6.75L
    Average
  • 15.0L
    Max
  • 5.50L
    Min
  • 7.45L
    Average
  • 14.75L
    Max
  • 3.75L
    Min
  • 6.45L
    Average
  • 15.75L
    Max
  • 3.45L
    Min
  • 6.65L
    Average
  • 14.25L
    Max
Skills You Will Gain
  • Big Data, HDFS
  • YARN, Spark
  • MapReduce
  • PIG, HIVE
  • Mahout, Spark MLLib
  • Solar, Lucene
  • Zookeeper

Online Classroom Batches Preferred

Weekdays (Mon - Fri)
08 - Sep - 2025
08:00 AM (IST)
Weekdays (Mon - Fri)
10 - Sep - 2025
08:00 AM (IST)
Weekend (Sat)
13 - Sep - 2025
11:00 AM (IST)
Weekend (Sun)
14 - Sep - 2025
11:00 AM (IST)
Can't find a batch you were looking for?
₹21000 ₹16000 10% OFF Expires in

No Interest Financing start at ₹ 5000 / month

Corporate Training

  • Customized Learning
  • Enterprise Grade Learning Management System (LMS)
  • 24x7 Support
  • Enterprise Grade Reporting

IBM Unica Campaign Course Curriculam

Trainers Profile

Trainers are certified professionals with 11+ years of experience in their respective domains as well as they are currently working with Top MNCs. As all Trainers from IBM Unica Campaign Course Online Training course are respective domain working professionals so they are having many live projects, trainers will use these projects during training sessions.

Pre-requisites

Following is sufficient for basics of IBM Unica Campaign technologies :

  • Basic knowledge of any programming language (Prefered : Java)
  • Knowldge of IBM Unica Campaign like (Data Selection and Manipulation )
  • Aware of Basic Response Tracking.
  • Syllabus of IBM Unica Campaign Online Course Download syllabus

    • The IBM Unica Marketing Platform
    • Navigation and Login
    • Other Menu and Page Features
    • Integrated Marketing
    • Creating flowcharts
    • Table and table catalogs
    • strategic segments
    • The selection process
    • Process status indicators
    • The segment process
    • The sampling process
    • Building Queries
    • Why Use Derived Fields?
    • User Variables
    • Derived Fields
    • Snapshot Process
    • Table Mapping
    • The Response and Offer Life Cycle
    • Offer Attributes
    • Offers and Offers Versions
    • Offer Concepts
    • The Offer – Response Cycle
    • Treatments and Treatment Codes
    • Contact History Concepts
    • Offer Assignment Flow
    • Introduction Campaign
    • Campaign Architecture & System Requirement.
    • Type of Process Boxes
    • Contact List Generation, Response Tracking.
    • Data Selection and Manipulation
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    Need customized curriculum?

    Industry Projects

    Project 1
    Targeted Ads Project

    Create targeted ad campaigns that make use of IBM Unica Campaign's ability to segment clients and target them with customized advertising based on their preferences.

    Project 2
    Open Horizon Project

    IBM's Open Horizon initiative streamlines the effort of having the right packages and gadgets to learn about the right computing devices.

    Project 3
    Automated Cross-Channel

    Create a cross-channel marketing campaign that combines online and offline channels, utilising IBM Unica Campaign to automate the process.

    Career Support

    Our Hiring Partner

    Exam & Certification

    At LearnoVita, You Can Enroll in Either the instructor-led Online Classroom Training or Online Self-Paced Training. Online Classroom:
    • Participate and Complete One batch of IBM Unica Campaign Training Course
    • Successful completion and evaluation of any one of the given projects
    Online Self-learning:
    • Complete 85% of the IBM Unica Campaign course
    • Successful completion and evaluation of any one of the given projects
    Honestly Yes, We Provide 1 Set of Practice test as part of Your IBM Unica Campaign Training course. It helps you to prepare for the actual IBM Unica Campaign . You can try this free IBM Unica Campaign Fundamentals Practice Test to Understand the Various type of tests that are Comes Under the Parts of Course Curriculum at LearnoVita.
    These are the Four Different Kinds of Certification levels that was Structured under the Oracle’s IBM Unica Campaign Path.
    • Oracle Certified Associate (OCA)
    • Oracle Certified Professional (OCP)
    • Oracle Certified Expert (OCE)
    • Oracle Certified Master (OCM)
    • Learn About the Certification Paths.
    • Write Code Daily This will help you develop Coding Reading and Writing ability.
    • Refer and Read Recommended Books Depending on Which Exam you are Going to Take up.
    • Join LearnoVita Online Training Course That Gives you a High Chance to interact with your Subject Expert Instructors and fellow Aspirants Preparing for Certifications.
    • Solve Sample Tests that would help you to Increase the Speed needed for attempting the exam and also helps for Agile Thinking.
    Honestly Yes, Please refer to the link This Would Guide you with the Top 20 Interview Questions & Answers for IBM Unica Campaign Developers.

    Our Student Successful Story

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    IBM Unica Campaign Course FAQ's

    LearnoVita Offers the Best Discount Price for you CALL at +91 93833 99991 and know the Exciting offers Available for you!!!
    Yes, you can attend the demo session. Even though We have a limited number of participants in a live session to maintain the Quality Standards. So, unfortunately, participation in a live class without enrolment is not possible.If you are unable to attend you can go through our Pre recorded session of the same trainer, it would give you a clear insight about how are the classes conducted, the quality of instructors, and the level of interaction in the class.
    All Our instructors are working professionals from the Industry, Working in leading Organizations and have Real-World Experience with Minimum 9-12 yrs of Relevant IT field Experience. All these experienced folks at LearnoVita Provide a Great learning experience.
    The trainer will give Server Access to the course seekers, and we make sure you acquire practical hands-on training by providing you with every utility that is needed for your understanding of the course
    • LearnoVita will assist the job seekers to Seek, Connect & Succeed and delight the employers with the perfect candidates.
    • On Successfully Completing a Career Course with LearnoVita, you Could be Eligible for Job Placement Assistance.
    • 100% Placement Assistance* - We have strong relationship with over 650+ Top MNCs, When a student completes his/ her course successfully, LearnoVita Placement Cell helps him/ her interview with Major Companies like Oracle, HP, Wipro, Accenture, Google, IBM, Tech Mahindra, Amazon, CTS, TCS, HCL, Infosys, MindTree and MPhasis etc...
    • LearnoVita is the Legend in offering placement to the students. Please visit our Placed Students's List on our website.
    • More than 5400+ students placed in last year in India & Globally.
    • LearnoVita Conducts development sessions including mock interviews, presentation skills to prepare students to face a challenging interview situation with ease.
    • 85% percent placement record
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    • Please Visit Your Student's Portal | Here FREE Lifetime Online Student Portal help you to access the Job Openings, Study Materials, Videos, Recorded Section & Top MNC interview Questions
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    • LearnoVita is offering you the most updated, relevant, and high-value real-world projects as part of the training program.
    • All training comes with multiple projects that thoroughly test your skills, learning, and practical knowledge, making you completely industry-ready.
    • You will work on highly exciting projects in the domains of high technology, ecommerce, marketing, sales, networking, banking, insurance, etc.
    • After completing the projects successfully, your skills will be equal to 6 months of rigorous industry experience.
    At LearnoVita you can enroll in either the instructor-led Online Training, Self-Paced Training, Class Room, One to One Training, Fast Track, Customized Training & Online Training Mode. Apart from this, LearnoVita also offers Corporate Training for organizations to UPSKILL their workforce.
    LearnoVita Assures You will Never lose any Topics and Modules. You can choose either of the Three options:
    • We will reschedule the classes as per your convenience within the stipulated course duration with all such possibilities.
    • View the class presentation and recordings that are available for online viewing.
    • You can attend the missed session, in any other live batch.
    Just give us a CALL at +91 9383399991 OR email at contact@learnovita.com
    Yes We Provide Lifetime Access for Student’s Portal Study Materials, Videos & Top MNC Interview Question After Once You Have Enrolled.
    We at LearnoVita believe in giving individual attention to students so that they will be in a position to clarify all the doubts that arise in complex and difficult topics and Can Access more information and Richer Understanding through teacher and other students' body language and voice. Therefore, we restrict the size of each IBM Unica Campaign batch to 5 or 6 members
    Learning IBM Unica Campaign can help open up many opportunities for your career. It is a GREAT SKILL-SET to have as many developer roles in the job market requires proficiency in IBM Unica Campaign . Mastering IBM Unica Campaign can help you get started with your career in IT. Companies like Oracle, IBM, Wipro, HP, HCL, DELL, Bosch, Capgemini, Accenture, Mphasis, Paypal, and MindLabs.
    The Average IBM Unica Campaign Developer salary in India is ₹4,43,568 per annum.
    You can contact our support number at +91 93800 99996 / Directly can do by LearnoVita E-commerce payment system Login or directly walk-in to one of the LearnoVita branches in India.
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