What is lightning in salesforce LEARNOVITA

Top 10 Features of Salesforce Lightning | Expert’s Top Picks

Last updated on 03rd Nov 2022, Artciles, Blog

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Ravichandran (Data Engineer - Financial Performance and Analytics )

Ravichandran has a wealth of experience in cloud computing, BI, Perl, Salesforce, Microstrategy, and Cobit. Moreover, he has over 9 years of experience as a data engineer, financial performance, and analytics.

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    • In this article you will get
    • Preface to Salesforce
    • What’s Lightning?
    • Salesforce Lightning Features
    • What does Salesforce Lightning do?
    • How departments can use Salesforce Lightning in Deals & Marketing?
    • How important does Salesforce Lightning cost?
    • What’s included in Salesforce Lightning?
    • Conclusion

Preface to Salesforce

Salesforce is one of the stylish CRM( client Relationship operation) platforms available worldwide.In addition, it’s still constantly perfecting itself according to the requirements of this technological world. There are numerous Salesforce features and integrations launched by the huge IT establishment that can enhance the statistics of your deals, services, marketing and numerous other departments. still, they bear professionals( i.e. Salesforce inventors) for integration, as it involves rendering.

In 2015, the company introduced an elaboration in its product and named it ‘ Lightning ’. Keeping in mind the requirements of Salesforce suckers from non-coding backgrounds, the company introduced a new element- grounded frame called Lightning. It comes with the Lightning Component Framework along with some instigative tools. It simply makes it veritably easy to make a responsive operation for any device you ask .

What is Salesforce?

What’s Lightning?

In general terms, light is a quick burst of energy that’s released in a rainstorm. In Salesforce, Lightning simply means that you can do every integration veritably snappily. The Lightning factors in Salesforce give you a customer- garçon frame that can accelerate development as well as operation performance. In addition, it’s ideal to work with the Salesforce mobile operation.

With Lightning Application Builder, operations can be erected without rendering and faster than ever. All credit goes to the custom- made Lightning factors. Then we’re showcasing the topsalesforce.com CRM features that can punctuate your work experience in a whole new way.

Salesforce Lightning Features

Salesforce Lightning will enable you to witness a completely fledged way of handling your business. Then, we’re showing a list of Salesforce Lightning features and benefits by which you can gain in- depth knowledge on this evolving platform.

1.Packed with rearmost Technology:

Salesforce Lightning is packed with the most recent technological advancements that can help you ameliorate your client as well as inter-departmental connections. This gives you the inflexibility to use the eventuality of the pall for nearly everything you do on this platform. Plus, Salesforce releases three fixed Lightning updates every time, and you ’ll get them automatically.

2.Dealing presto:

In the new Salesforce Lightning platform, druggies will get about 55 new Deals Cloud runners and 150 fresh features. It isn’t unexpectedly possible to write all the attributes then. Still, we’ve come up with these five features which are proving to be most useful and asked the representatives working on these platforms as well as the representatives working behind the office.

3.The sound of lightning:

Lightning Voice for Salesforce is the most prominent point of this advanced platform. It provides a huge advantage to the businessmen by connecting them with the guests. With its help, you’ll be suitable to make voice calls directly through the deals pall. This means that wherever you’re using Salesforce’s parcels, you’re always free to make as well as admit calls if you have your cell phone included in it. piecemeal from this, the stylish thing about this point is that you can also take notes and log calls while making or entering calls.

4.Steelbrick point:

Steelbrick is another great point bedded in Salesforce, which is erected entirely on the Lightning structure itself. Its CPQ( Configure, Price, Quote) enables Deals pall to perform all business sale functions across a business structure. With its help, a Salesforce representative can fluently produce offers and contracts for brands without any hustle and bustle. In addition, they can also get disclaimer blessings and autographs without having to subscribe out of their CRM.

5.Outlook Alliance:

Nothing can be better than working nearly with the world’s# 1 CRM and the world’s leading productivity suite. Salesforce’s collaboration with Microsoft has taken business operations to a whole new position. presently, you’re suitable to completely subscribe to your Lightning platform using your Outlook account, which means no more hopping between different programs. In addition, pall- grounded Lightning synchronization keeps your logbook and connections up to date in your Office 365 suite, your Salesforce, and all your other Microsoft Exchange accounts.

6.Thumbs- On CRM:

Then, we’re talking about the Salesforce1 mobile operation, which is fully grounded on the Lightning platform. All customizations done on the Platform will be incontinently available on your cell phone using the Salesforce1 mobile operation.

7.Lightning Application Builder:

This is incontrovertibly the stylish part of this entire Lightning platform development. The new Salesforce Lightning Application Builder allows you to make operations without touching the rendering part. It simply means that you do n’t need to be a to make operations on the Lightning platform, you just have to do a many clicks in the right places and it’s done.

8.Appexchange:

Presently, there are an aggregate of 157 Lightning-ready third- party operations available in Salesforce’s AppExchange platform. All those operations are properly pre-reviewed and are-integrated to work easily on the Salesforce platform. With the help of these Lightning-compatible operations, you can witness the most harmonious customer hassle as you move your organization towards the Lightning interface. All you have to do is search for the operation on AppExchange with the symbol ‘ Lightning Ready ’ and get the bone that suits your requirements.

9.Lightning Snap- sways:

Developed using Lightning factors, the snap- in pall is one of the most useful features of the Lightning service. It allows companies to sync their client support directly across runners and operations. Snap- sways make it super easy to reach guests where they’re and help them in every way possible.

10.Electricity client Community:

With regard to the community pall’s literal background, the Lightning client community is the loftiest point- packed release by Salesforce. It works to empower organizations to engage with their guests intelligently as well as faster. Also, it comes with a new UX that promises to give you an entirely new position of personalization. The Lightning client community now comes with tons of new engagement openings that can help your business achieve an unequaled client experience. piecemeal from this, it also provides colorful erected- in results for frequent complaints or business.

Salesforce Services

What does Salesforce Lightning do?

  • Organizations can customize their Lightning interface according to their company’s branding, including creating custom themes, ensigns, and colors.
  • Lightning App Builder enables admins and inventors of all experience situations and familiarity with Salesforce to take advantage of drag- and- drop factors along with further advanced customization when erecting runners and apps.
  • Productivity features like Kanban View and Path structure enable streamlined processes for deals and client support brigades.
  • Better dashboard creation and report- creation give real- time performance monitoring capability with seductive visual design.
  • Lightning Design enables simple processes for creating mobile- responsive designs for system apps.
  • The new exertion Timeline enables business druggies to track colorful conditioning across accounts, openings, and connections.
  • Lightning provides a high position of security with advanced authentication for warrants and warrants changes.
  • Salesforce Einstein, the artificial intelligence element of Salesforce, provides more detailed perceptivity on accounts and openings, exertion recommendations, and robotization.

How departments can use Salesforce Lightning in Deals & Marketing?

Deals:

Lightning gives deals brigades the capability to automate time- consuming lead nurturing tasks, including calls, emails, and meetings. Using the Activity Timeline associated with accounts and openings in CRM, business druggies can snappily get an account- related exertion history, recommendations for coming way, and an overall view of forthcoming automated way.Advanced reporting and dashboard creation also enables deals and marketing brigades to keep track of performance and progress on KPIs.

Marketing:

While they may spend lower time operating directly within the platform than other druggies, marketing brigades can take advantage of Salesforce Lightning to polarize their marketing channels and manage juggernauts. But by far the most important benefit to marketing is the data and perceptivity Salesforce can give to inform its strategies and tactics.

The scoring trait enables marketing brigades to assess the quality of their means and juggernauts. It also provides sapience into the quality of leads being brought to the deals platoon. With this data and feedback, marketing brigades can ameliorate their messaging, branding, content, juggernauts and channels for further effective results.

How departments can use Salesforce Lightning in IT controversy and inventors?

Part of the appeal of Salesforce Lightning is the capability to produce custom runners and apps for your platoon and guests. Salesforce Lightning provides drag- and- drop app- structure capabilities so that contrivers and Salesforce admins can make responsive apps that work seamlessly across cybersurfers and mobiles. The platform provides out- of- the- box dashboard factors that directors can customize according to the branding of the organization.

How important does Salesforce Lightning cost?

As an illustration, introductory Salesforce pall plans start at$ 25 per stoner, per month. It includes all the introductory CRM functionality of Salesforce and is ideal for small organizations. After that, pricing is staggered. The advanced pricing categories are$ 75 per stoner per month for the Professional position,$ 150 per stoner per month for Enterprise accounts, and$ 300 per stoner per month for Unlimited accounts. With each pricing league comes an increase in functionality, customizability, and client support position.

What’s included in Salesforce Lightning?

Salesforce is the marquee term for the entire Lightning suite of Lightning products and add- ons. There are numerous different exemplifications of Salesforce under that marquee, all of which are used for different aspects and benefits offered by the software.Companies can choose to buy a license for Salesforce pall, Tableau Analytics, Platform and further, depending on their functionality and depth of customization from the software and their budget inflexibility.

Main takeaways:

  • Features like exertion records and robotization enable Salesforce Lightning guests to dramatically ameliorate their association’s productivity when it comes to client connections.
  • The artificial intelligence within the platform provides real- time performance dashboards so that druggies and directors can gain immediate sapience into pretensions, performance and vaticinations.
  • The development and customization of Salesforce apps is designed to be simple for directors and streamlined and fast for inventors and controversy.
  • Salesforce Lightning offers numerous fresh functionality and benefits compared to Salesforce Classic. But guests and new druggies won’t pay anything redundant to use Lightning or switch from Classic to it.
  • Pricing depends entirely on the products and functionality that druggies bear from the platform, but there are free trials available to get started.

Conclusion

Belting effects up, we can say that with Strike of Lightning, Salesforce got galvanized. We can fluently see that the new Salesforce Lightning gives you a lot further features and features than the old Salesforce Classic.So, if you want to witness rapid-fire growth in your business along with a taste of the rearmost technology, you can simply switch over to the Lightning platform. We’ve described in detail all the features associated with Salesforce Lightning in the composition over. So, now, it completely depends on your choice whether you want to subscribe- up or resettle to Salesforce Lightning or stay classic with its former interpretation.

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